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Editor’s Note: today’s feature is the latest in columnist Mindy Holahan’s series Becoming an Accidental Creative. Don’t miss her last installment, Building Relationships.

“Each choice you make to do something is a choice not to do something else. I’m often reminded of something my father-in-law used to tell my wife when she was a child: “You can have anything you want, but you can’t have everything you want.” That’s opportunity cost in a nutshell. — The Accidental Creative, page 97

“Are you coming out to Center City Sips?”

Every Wednesday during the heat of the summer, just around 4 o’clock, my coworkers ask me this question. If only brilliant ideas were this predictable.

Center City Sips is Philadelphia’s city-wide happy hour. All the restaurants have attractive menu specials, so that even if you’re not a big drinker, there’s always an appealing reason to stay in the city and indulge. At large, the whole Center City District comes alive with festive spirits. It’s a lot of fun.

I like fun.

When I agree to join in, my answer is always the same: “Okay, but I have to leave by 6:10 to catch my train. I’ve got a lot of writing to do tonight.”

You know where this story is going. I never make that 6:20 train. 6 o’clock comes and goes a quick as a heartbeat. I’m enveloped by the festivity, bonding with my coworkers. I persuade myself to stay out a little longer. “I’ll catch the 7 o’clock train,” I convince myself. “That will get me home by 8. That’s still plenty of time to write.”

But 7 o’clock comes and goes without notice. The night beats on, and I don’t arrive home until well after 10. Then it hits me. I’m exhausted. Worse, I’m angry with myself for squandering the day’s writing time.

How could I have let this happen, again?

The Consequences of Making Decisions

As I mentioned in my article on Focus, I picked up The Accidental Creative with the assumption that I had an energy management problem. By and large, I was right, but in reading through the book I was able to put a finer point on it.

I had a decision-making problem. Poor decisions quickly led to low energy levels, and low energy levels led to a negative attitude. Not the best fertilizer for creative growth.

In-the-moment decisions were my weakness. When faced with the choice between doing work and doing something fun, I jumped at the fun option every time like one of Pavlov’s dogs. Procrastination researchers call it “giving in to feel good.” Fun could mean anything; going out with coworkers, zoning out on the couch to four hours of Twin Peaks episodes. It didn’t matter what the knee-jerk decision was, the consequence was always the same: an evening of creative opportunity vaporized by a foolish use of my energy.

If I viewed each decision individually – as I did – it seemed like an insignificant choice. I just wanted to have fun; I could always write more tomorrow. But make a poor choice a couple of times a week, and my weekly word count took a major hit. My wells of energy were already low from constant task-switching I discussed in the section on Focus. When viewed holistically, the cumulative impact of my poor choices was a near-total depletion of my energy by the end of the day. And I write at night.

Enter the Weekly Checkpoints

For my personal energy crisis, the weekly checkpoints have been a real saving grace.

Previously, I took a haphazard approach to planning: looking only a day or two in advance. Meetings and due dates — creative projects that drew heavily from my bank of creative energy — would pop up, seemingly out of nowhere. I failed to account for regular events, like Center City Sips or my weekly face-to-face with my boss. My near-sighted approach cared more about the individual details of any one project than it did about how they all fit into my life as a whole.

Thankfully, those days have gone by.

Now, I plan out every week in advance: looking at each obligation in terms of Creative Rhythm (Focus, Relationships, Energy, Stimuli, and Hours) laid out in Todd’s book.

This advance deliberation has added much-needed clarity to my in-the-moment decision making. I have fewer of those decisions to make, and when I do, I view them through a new lens. The question is no longer “Do I want to go out with my friends?” Rather, it is “Can I live with the choice not to write tonight?”

The answer to the first question is usually yes. The answer to the second question is a resounding no.

Last week, I missed out on the festivities of summer’s final Center City Sips. And I didn’t trade that energy-drain for watching Twin Peaks episodes. I did, however, hit my weekly writing goal. And how sweet it was!

I can have anything I want, but I can’t have everything I want. I choose writing. What do you choose?

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Image credit: Mark Magnusson

Mindy Holahan
Mindy's passions are writing and teaching people to use new tools, from technology to crafts. You can connect with her on Twitter, at MindyHolahan.com, and at her Make Cool Stuff column at The Nerdist.
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