A few years ago psychologist Barry Schwartz released The Paradox of Choice: Why More Is Less. The central argument of the book is that we as consumers are not better-off as a result of infinite choice but that choice does, in fact, force us to self-limit and to become “paralyzed” in the moment of decision. [...]
Continue reading...Monday, July 21, 2008
We're about to launch "AC Groups," which will be small gatherings of creatives in cities across the world. Want in? Want to host? Read on.
Continue reading...
Wednesday, October 15, 2008
3 Comments