On today’s show we have a guest who can help us better understand the habits that form the foundation of our success or failure. His name is James Clear, and he’s just released a book called Atomic Habits, which is about the small changes we can make in our daily life to create big change on the other side. It’s a guidebook to healthier habits in life and work, and our conversation with James is coming up in just a moment.
This is part two in a series of episodes in which I share the “big idea” from each of my books. This episode covers the big idea from my 2013 book Die Empty, which is about the common places people and teams get stuck and fail to do the work they are capable of doing.
When you think of the restaurant The Cheesecake Factory, what’s the first thing that comes to mind? Probably the menu, right? Or how about Doubletree Hotels? The chocolate chip cookie? These are examples of what Jay Baer calls “Talk Triggers”, and they are essential in creating effective word of mouth marketing about your product or service.
Today we’re beginning a new podcast series called The Big Idea, in which we’ll cover the core concepts from each of Todd Henry’s first four books. This episode is devoted to the first book, The Accidental Creative.
There is no shortage of advice about how to handle the start of a project, or how to push through and finish one, but what about that grey area in-between? What about the challenges and problems we encounter in the space between? On this episode, Scott Belsky is back to share wisdom from his fantastic new book The Messy Middle that will help you navigate the most challenging pitfalls of any creative endeavor.