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"Todd Henry has produced a manifesto for a new era of leadership and a manual to help leaders unleash the best in their colleagues.”William C. Taylor Co-founder, Fast Company and author, Simply Brilliant  MORE  »

As much as we’d all love a simple and easy to follow plan for career success, the reality is that we’re all mostly making things up as we go. However, that doesn’t stop many people from slipping into comfort mode instead of pushing for creative growth and personal challenge.

On this episode, marketing strategy expert Wes Kao shares how to embrace map-making as your core mode of operation, why it’s important to have a “spiky” point of view, and how to present your ideas so that others can receive them.

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Today’s episode is brought to you by Skillshare. To get 2 months of access for just 99 cents, visit Skillshare.com/creative.

The intro music for the AC podcast is by Joshua Seurkamp. End remix is by DJ Z-Trip.

READ THE FIRST TWO CHAPTERS OF HERDING TIGERS

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